Hello ! Hello ! Hello ! Hello !
"Digital marketing is not about spending more—it’s about building systems that convert attention into revenue."
My Name Is "SHASHANK VERMA", a Digital Marketing Professional
Social Media Management
Social Media Marketing
Social Media Optimization
Social Media Setup
Website Development
SEO
D2C Marketing
Digital Expertise
Google ads
Meta ads
Watsapp Marketing
Lead Funnel Creation
Lead Nurtering
Google Analytics 4
Lead Management
Professional Summary
Results-driven Digital Marketing Professional with hands-on experience in designing and executing end-to-end digital marketing systems that drive measurable business growth. Proven expertise in building conversion-focused websites, implementing on-page SEO, managing high-performance Google and Meta Ads, and integrating WhatsApp marketing, funnel management, and lead automation to support scalable revenue generation.
Successfully worked on multi-industry projects including solar energy and education, delivering structured digital setups from the ground up—ranging from website design and automation to lead management systems and sales-ready funnels. Adept at transforming raw traffic into qualified leads through data-backed strategies, creative testing, and continuous performance optimization.
Strong command over performance analytics, campaign optimization, and ROI tracking, with a clear focus on measurable outcomes such as lead volume growth, CPL reduction, reach expansion, and conversion efficiency. Known for aligning digital marketing efforts with real business objectives, improving response times, and enabling sales teams with high-intent, filtered leads.
A disciplined executor with a system-oriented mindset, I specialize in building predictable, scalable digital engines rather than running isolated campaigns—ensuring long-term digital growth and operational clarity for brands.
Work Experience
DME (07/2024 - 1/2026)
Executed integrated digital marketing initiatives encompassing WhatsApp marketing, website management, on-page SEO, and social media operations to drive solar enquiries, registrations, and site-visit leads. Built and optimized a conversion-focused website, implemented SEO best practices to enhance organic visibility, and established a centralized lead management system with structured filtration for sales readiness. Effectively aligned content, engagement, and lead-generation activities across platforms to support measurable digital growth.
RM (9/2023 - 2/2024)
Results-oriented sales professional with proven success in delivering 80+ vehicle closures across MP, Haryana, and Rajasthan, achieving a 90% finance penetration rate and exceeding regional targets by 25%. Experienced in managing the entire customer lifecycle from lead qualification to deal closure, including pricing analysis, finance advisory, and showroom coordination. Strong expertise in building and managing regional client portfolios through a consultative sales approach, supported by effective use of CRM tools and data analytics to optimize conversion funnels and identify high-value sales opportunities.
SRA (03/2019 - 4/2022)
Performance-driven professional with proven success in the pre-owned vehicle marketplace, achieving 30% buying conversion and 35% selling conversion rates through strategic bidding, negotiation, and customer consultation. Experienced in managing the complete transaction lifecycle, including pricing strategy, payment processing, and documentation coordination. Known for delivering data-driven market insights that build customer trust, improve repeat business, and support optimized inventory turnover through close cross-functional collaboration.
RA (11/2017 - 3/2019)
Detail-oriented professional with hands-on experience in vehicle inspections and valuations, achieving a 35% sales conversion rate through transparent pricing and effective customer engagement. Skilled in managing end-to-end customer onboarding, documentation workflows, and payment coordination to ensure smooth retail operations. Proficient in leveraging bidding-based purchase systems and inventory management tools to improve transaction efficiency and operational accuracy.
RA (1/2014 - 11/2017)
Experienced retail operations professional with hands-on expertise in managing end-to-end store operations, including front-end sales, inventory control, and customer service delivery. Proven ability in delivering product demonstrations, technical consultations, and after-sales support to drive repeat business and customer loyalty. Skilled in handling billing systems, warranty registration, and operational compliance, ensuring smooth, efficient, and compliant store performance.
Brands Work With
Yamira Solar Insight's
Website Design & Google Insight's
Designed and developed a conversion-focused, mobile-responsive website for Yamira Solar, a solar rooftop solutions company, with a strong emphasis on lead generation. The website was built to support end-to-end digital marketing efforts, integrating on-page SEO, WhatsApp automation, and ad-ready funnel structures to enable scalable customer acquisition and sustainable digital growth.
Implemented structured on-page SEO strategy for Yamira Solar, resulting in measurable organic growth within 90 days. Website search performance showed a 35% increase in total impressions and a 122% growth in organic clicks, indicating improved keyword visibility and search relevance. Organic search traffic contributed to a 77% rise in unique search visitors, while key engagement actions increased by 80%, reflecting stronger user intent and content alignment.
Overall, on-page SEO efforts contributed to an estimated 70–80% growth in organic traffic over the 90-day period, strengthening the website’s role as a sustainable, long-term lead generation channel alongside paid campaigns.
Social Media Insight's
End-to-end social setup (Instagram, Facebook, Pinterest)
Execution framework (content, cadence, alignment with ads & website)
Measurable outcomes in % terms, not vanity numbers:
Instagram: 95.2% reach from non-followers (strong discovery)
Account growth: setup → 44 followers (100% growth from zero base)
Consistency: 87 posts in 90 days (high execution discipline)
Pinterest: ~20.3K monthly views; ~80%+ share of organic social impressions (top-of-funnel driver)
Whatsapp Campaign's
End-to-end WhatsApp Business API setup (not basic WhatsApp)
FB Business + WhatsApp profile verification
Messaging scale optimization:
1,000/day → 100,000/day (100× growth)Targeted audience enablement: ~50,000 users
Tier-3 messaging capability with High Quality Rating
Lead funnel + retargeting system using WhatsApp as core conversion channel
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Polar Bear Academy Insight's
Meta AD's Insight's Traffic Campaign
- Achieved ultra-low CPC of ₹1.19, indicating strong creative relevance and efficient audience targeting.
- Generated 6,480 high-intent visits at minimal cost, making the campaign highly scalable.
- Delivered 7.5L+ impressions, ensuring extensive top-of-funnel brand exposure.
- Reached 2.6L+ unique users, building strong awareness penetration within the target audience.
- Maintained stable daily spend efficiency, ensuring predictable traffic flow and algorithm stability.